The Arabian Automobiles Company which is one of Abd Elwahed Rostamani Group, the exclusive distributor of Nissan and Infiniti in addition to Renault cars in Dubai and the Northern Emirates in cooperation with ENOC Lubricants which is a subsidiary of Emirates National Oil Company announced for the establishment of the sixth edition of “Discover the UAE” initiation. The company conducted this event which aims to enter the world Guinness book by winning the title of the longest convoy of SUVs cars in 2013 in order to collect about 50,000 AED for the charity where the activities of this huge event have conducted in February 28, 2014 by driving many SUVs cars through the desert to beat the current record in the Guinness book.
Michel Ayat who is the CEO of Arabian Automobiles Company said: “the company has conducted a new series of ‘Discover the UAE’ event where the conclusion of this event is making a huge meeting by all the participants in this event on an outstanding day in order to discover many new parts of this beautiful country that all of us are very proud to live on its land where all the fans of hard roads driving in the United Arab Emirates and who have good experiences with these roads can seize the chance to explore many new experiences of desert with their families. Also, the fans will get the opportunity to identify new ways and enjoy a new adventure. The Arabian Automobiles Company is very pleased to announce for the sixth edition of ‘Discovered the UAE’ event and it is looking to welcome our new and existing friends”. Saeed Khoury who is the CEO of Emirates National Oil Company (ENOC) said: “the collection of community members in initiations to make the difference for humanity is the essence of our obligations under the social responsibility of the enterprise to this terrific community where we always seek to provide the best services and activities all the time to our valuable customers in the United Arab Emirates”.
Also, he said that the “Discover the UAE” event is considered a very fun activity for all the family’s members and friends, and the most important thing is supporting a charitable cause which is the main goal of this event. Through our partnership, we highlight the value of products offered by ENOC Lubricants for cars.