“This was basically one of the very first impressions I got when I first arrived in Dubai.”
Recalling back a serious and reckless incident took place with him thirteen years ago, Thomas Edelmann, an Austrian citizen and founder of roadsafetyuae.com, made his decision to dedicate more of his time for road safety.
“We were sitting in our taxi and there was a big 4×4 overtaking us and travelling at an incredible speed,” Mr Edelmann said.
After getting his application endorsed by Roads and Transport Authority (RTA) in Dubai, Mr Edelmann set the headlines for his website helped by a web developer and a while leter, it went online.
He said: “The UAE won the Expo 2020 and has high ambitions on the global stage. We are inviting the world into the UAE. However, our roads are very dangerous. It is a huge reputation risk for the UAE.”
Among the institution and firms backed this project are; BMW Middle East, Michelin, Daman National Health Insurance, Gargash Mercedes Benz, Emarat Petroleum and Pirelli.
It is worth mentioning that this site includes over thirty road safety tips along with road etiquette and politeness, speeding, how to change lanes properly, tire safety, proper use of indicators and pedestrian safety.
Comments on Roadsafetyuae.com:
*Rebecca Lee, Communications and Brand Image Director at Michelin: “It is a really good start towards trying to improve road safety in the UAE.”
“If drivers will be more polite, a lot of shortcomings on the road will actually go away. You treat other people how you would like to be treated.”
*Leanne Blanckenberg, corporate communications manager at BMW Group Middle East declared: “We are delighted to see more promotion by independent companies to help make the country reach its aim of zero deaths by 2020 and encourage safer driving,”
Safety experts have welcomed the initiative but said it was important to engage lawmakers for any change to happen.
*Simon Labbett, regional director of Transport Research Laboratory Limited, which has assisted in developing Abu Dhabi’s road-safety strategy said: “Anything to be done to highlight road safety is a positive step.”
“It is good to get people talking about road safety. But it is critical to win the hearts and minds of the Emirati people to enable change and development to deliver road safety.
“To promote sustainable changes, we need government departments and leaders of the country to enable the changes.”
*Dr Abdulilah Zeineddin, a road safety specialist in Abu Dhabi, said safety should also be discussed at the top levels of government and it would be good to hear senior officials “talking about road safety and encouraging drivers to slow down”.
For more information about Selling Damaged Cars, please visit: http://uae.sellanycar.com/Selling-Damaged-Cars.html
